Last August, a local businessman came to Berry Digital Solutions looking for....well, a digital solution. He had recently acquired a popular national product, The Insider Bat™. The Insider Bat™ was well-liked and highly reviewed by thousands of happy customers, but it was mostly just known on the baseball and softball trade show circuit and through some word-of-mouth between some highly respected coaches and instructors.
So our task was to help spread the word about this wonderful training tool and create a website to make The Insider Bat™ available for purchase online. Within a matter of a couple of weeks, we had created a Facebook page, Google business listing, and built The Insider Bat a beautiful new online home to the exact specifications of the client. Almost immediately, the site began paying for itself with online sales...with almost no promotion of any kind! The Insider Bat™ was such a solid design and well-respected training tool amongst baseball and softball experts, that it pretty much sold itself.
Sometimes, that's all it takes! Create a product that people love, and the happy customers will act as your sales team!
That business model frees up our client to expand his offerings to more great products, rather than hiring more support staff and adding to the overhead costs of The Insider Bat™. Now he's using his Insider Bat platform to sell some of these great new products, including the Hands Inside Trainer, Soft Hit Balls & Lizard Skins Bat Grips. And we're excited to partner with this client on a couple of new products and websites in the very near future!
Just a couple of Champaign County businesses growing together by offering quality products and services in a new digital world!